The firm’s website and mobile app, first available on iOS devices only, went live in the summer of 2013. In 2013, after coming up with a business plan and securing funding from different business and university competitions, Schroll, who pursued a degree in Entrepreneurial Studies, dropped out of college to focus on building Fetch Rewards full time. I wondered: How do you go from retailer loyalty to brand loyalty?“ “I went to a lot of different retailers, but I wasn’t loyal to them,“ he recalled in an interview with Crain’s Chicago Business. Schroll noticed that he hadn’t any particular loyalty towards any grocery chain but that he would always end up buying the same products regardless of where he shopped. The idea for Fetch Rewards was born out of a problem that Schroll faced during his college days at the University of Wisconsin.Īt age 19, he just moved out of his freshman dorm and into an apartment near the university campus. Example partners include the American Red Cross, Girls Who Code, and dozens more.įetch Rewards works together with hundreds of established brands including AXE, Ben & Jerry’s, Doritos, Mountain Dew, Kraft Heinz, Lipton, and Pepsi.įetch Rewards, headquartered in Madison, Wisconsin, was founded in 2013 by Wes Schroll (CEO), Tyler Kennedy, and Daniel Litvak. Generally, 1,000 points are equivalent to $1.Ĭustomers, apart from redeeming the points for gift cards, can also donate them to charitable organizations. You can then exchange the earned points for gift cards and use them at participating stores such as Amazon or Target. You can not only redeem physical receipts but get points on their online purchases as well.
Sometimes, products are part of a special offer program, which allows users to earn even more points. With every scan, users receive a set of points based on the amount and type of products on the receipt. The app recognizes receipts from any grocery store, drug store, convenience shop, gas station, club store, liquor store, hardware store, and pet store. The platform’s image recognition technology then automatically detects any purchased product eligible for points. First, you download any of the company’s apps, which are available on both Android and iOS devices.Īfter registering their account, users simply snap a photo of their grocery receipt. Fetch Rewards is a shopping platform that enables users to earn rewards in exchange for scans of their receipt.
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